Subaru Outback 6th Gen (BT Series) Price Guide — Kenya 2026
1. New Subaru Outback Prices in Kenya
While true new 6th gen Outback stock is relatively limited in Kenya, recent dealer pricing indicates the latest Subaru Outback Touring XT — closely related to the outgoing wagon models — can range around:
Subaru Outback (Touring XT AWD, 2026 model): ~KSh 6.2 M (est.)
This reflects newer imports or dealer‑stock models and aligns with current Subaru pricing trends in the market. Expect higher trims or Turbo‑equipped variants to fetch even more.
New Outbacks are pricier due to limited stock and added dealer margins on AWD models with safety tech and premium trim levels.
2. Used Subaru Outback Prices in Kenya
Kenyan buyers have plenty of used Outback options, especially imports from Japan and locally traded units. Here’s a rough breakdown of what you’re likely to find:
Locally Used / Older Gen Models
Older models (2004–2012): ~KSh 420,000 – KSh 1.5 M+ — These are older petrol Outbacks, often without advanced safety tech.
Mid‑range used older models (~2013–2016): ~KSh 1.5 M – KSh 2.6 M — Typically BS9 or BR9 chassis models with AWD and decent mileage.
Foreign Used & Recent Imports (2017–2022+)
2017–2019 models: ~KSh 2.2 M – KSh 3.8 M+ — Clean 2.5i or Premium AWD imports are popular here.
2018–2021 Outback occasionally at ~KSh 2.5 M – KSh 4.9 M depending on condition and full specs (sunroof, leather, Eyesight).
Nearly new (2022–2023) imported models: Some listings show units up to ~KSh 5.3 M or higher, especially if fresh import with low mileage and premium trim.
Prices above vary with mileage, condition, and whether the car’s already cleared Kenyan customs; auctions and private listings can be cheaper.
3. Import Estimate (Auction to Kenya)
If you’re planning to import a Subaru Outback from Japan, recent CIF (Cost, Insurance & Freight) estimates for a 2023 model suggest the landed cost (before registration) can be around:
~KSh 4.8 M — This includes the vehicle CIF to Mombasa, port charges and transport to Nairobi (actual Kenya price will vary with duty).
Keep in mind import duty, VAT, excise duty, and other taxes will be added at customs, which can significantly increase the total price — but even then it’s usually competitive compared with buying locally.
Subaru Outback Price Range Summary (Kenya)
| Category | Price Range (Approx) | Notes |
|---|---|---|
| Brand New Subaru Outback (2026) | ~KSh 6.0M – 7.0M+ | Latest AWD trims, dealer supplied. |
| Imported Recent Used (2018–2023) | ~KSh 2.5M – 5.3M+ | Higher for low‑mileage and premium trims. |
| Mid‑range Used (2014–2017) | ~KSh 2.0M – 3.5M | Popular older imports. |
| Older/Local Used (2004–2013) | ~KSh 0.42M – 2.0M | Older models with worn parts. |
Tips for Kenyan Buyers
✔ Compare local listings: Many Subaru Outback units appear on platforms like Jiji and local dealer sites at different asking prices — from KSh 980,000 for older models to KSh 5.9M for nearly new imports.
✔ Factor in Extras: Import costs, duty and clearing fees often add 15–25% above the CIF price, so adjust your budget accordingly.
✔ Mileage & Condition Matter: A 2018‑2020 Outback with service records and lower km will generally be worth more — but also retain resale value better.
✔ AWD Value in Kenya: Because AWD capability is valuable for varied terrain — from Nairobi hills to upcountry dirt roads — good condition Outbacks can demand strong prices relative to ordinary wagons.
Conclusion
Whether you’re hunting for a budget‑friendly used Subaru Outback, a recent import with modern features, or aiming for a brand new AWD wagon feel in Kenya, there’s a price range to match your needs. As the iconic 6th generation BT series becomes rarer in the market, values may stay firm — especially for low‑mileage and well‑spec’d units.